Free Tips & Tools
Link Popularity Checker
How popular are you?
Link popularity check is one of the best ways to quantifiably and independently measure your website's online awareness and overall visibility. Simply put, link popularity refers to the total number of links or "votes" that a search engine has found for your website.
Marketleap has designed this link popularity tool to help website owners find out who is linking to their site, but also to give a useful benchmarking report to quickly show where you stand in comparison to competitors and other major online players.
Here are some ideas for useful data you can
gather using the Link Popularity tool:
Total number of pages in each search engines index that contains a link to
your site, including your own website.
Browse through the sites that are linking to you. This gives you a view of
the volume and quality of pages linking to you. Itís another way to view the
sites that may be referring traffic to you. Once you find out who is linking
to you and where they are linking to, you can understand the areas of your
site that are performing well. Youíll also be able to strategize ways to
improve your reach and performance by knowing your audience.
How are your competitors performing in search engines? If they are
performing well, you can look at the sites that are linking to them to
understand the places you need to improve your visibility.
This tool SHOULD NOT be used to:
Determine the dollar
($$) value of a website domain name. This tool is simply provided as
a convenience and the user should take note that not all Links are
equal in the eyes of the search engines. Just because one site has
more links than another does not mean that it is a better site or
necessarily more popular.
Excessively track link
popularity values. Measuring your link popularity values once per
month is more than enough. Checking daily or weekly is not a good
use of your time. Instead, go create some new content that your
visitors would benefit from. Suspicious activity may be reported to
the search engines at Marketleapís discretion.